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There has been a seismic shift in the past 15 years that has had a profound impact on donors. Facebook, Pandora, Google, GoFundMe, Amazon and others have created a world where donors expect ONE-TO-ONE personalized experiences. Donors want to have a direct, personal connection to your cause…and give more than just money.

In this webinar you’ll learn how to leverage marketing automation software to:

  • Gain donor insights from social media, geo-location, lead scoring and improved data sharing
  • Personalize all of your fundraising channels by automating communication based on real-time donor behavior
  • Increase giving of time, talent and social capital by personalizing your gift asks and learning how to give back to donors.

What: Marketing Automation For Nonprofits: Personalize Donor Experiences and Grow Giving
When: Webinar took place July 27 at 2pm Central Time / 3pm Eastern

Hosted by our friends at Virtuous: 

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Watch Recording

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