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Donation Page A/B Testing

Use no-code tools to quickly build donation page variants, launch A/B tests, and get clear results that help you drive more donor conversions with a single platform.

The essentials

Donation page basics

New to online donation pages for your nonprofit? Start here.

Donation page A/B testing manual

Donation page A/B testing - no science degree needed.

Optimizing donation page load times

Keep your donation page loading fast - and drive higher conversions.

Recent

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Small Shifts, Big Impact

Big wins don’t come from giant leaps—they come from stacking small, intentional steps and the power of 1% improvements can revolutionize the impact a mission has.

Digital Fundraising Blog

Katelyn Baughan holding a notebook, promoting iDonate’s Spring Campaign Success webinar on using storytelling to stand out in nonprofit fundraising emails.

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Spring Campaign Success: Using Storytelling to Stand Out in Crowded Nonprofit Inboxes

In the digital fundraising landscape, nonprofits with compelling stories see higher donation completion rates than those relying on facts alone. As your organization launches its spring campaign, you're not just competing for donations—you're...

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How to Make ChatGPT Your Fundraising Copywriting Sidekick

I’ve been hearing versions of this quote a lot lately:

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Why Growing Nonprofits Outgrow Spreadsheets (And What to Do Next)

Every growing organization reaches that moment where they have more spreadsheets than they can count.

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The One Thing Missing from Your Nonprofit’s Social Strategy: Monthly Giving

What if I told you that the key to a thriving monthly giving program isn’t just a well-optimized donation page—it’s a consistent, compelling social...

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8 A/B Tests That Convert Visitors into Donors

Optimizing your donation pages is equally important as optimizing the marketing and communications activities that lead people there. Your...

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How One Simple Email Strategy Boosted Monthly Donations by 55.3%

In the nonprofit world securing consistent funding can feel like an uphill battle. One powerful solution lies in cultivating a steady stream of...

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Social Media Made Simple: 7 Stress-Free Workflows for Small Nonprofit Teams

Social media is one of the most powerful tools available to nonprofits—it helps us tell our stories, build community, and inspire action. But let’s...

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Small Shifts, Big Impact: How 1% Changes Can Transform Your Nonprofit

Big wins don’t come from giant leaps—they come from stacking small, intentional steps. As I shared on the We Are For Good podcast, the power of 1%...

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Crack the Code: Key Metrics to Supercharge Your Year-End Fundraising Results

As the calendar turns, nonprofit marketers everywhere are (hopefully) taking a much-needed break and reflecting on their end-of-year fundraising...

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5 Steps to Map Your 2025 Donor Journey

Happy New Year! I’m thrilled to be joining the iDonate guest writer squad in 2025. Each month, I’ll dive into a different topic related to digital...

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