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The essentials

What is a donation page?

Start converting more donors with our guide to donation pages.

Donation page A/B testing manual

Donation page A/B testing - no science degree needed.

Optimizing donation page load times

We're showing you how to keep your donation page loading fast - and driving higher conversions.

Digital Fundraising Resources

Adam OBrien

3 min read

Maximizing Year-End Giving: Lessons from Giving Tuesday and What Nonprofits Should Do Now

Last week, I sat down with my good friend Nathan Hill from NextAfter, and we went deep on Giving Tuesday results and what nonprofits can do to crush the final two weeks of 2024. If you’re running a nonprofit (or supporting one), you know how...

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A nonprofit's guide to surviving the end of year giving push.

7 min read

The Nonprofit’s Guide to Surviving the End of Year Giving Push

End-of-year giving, also known as the giving season, is a vital time for nonprofits, running from Thanksgiving through December. This tradition,...

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14 min read

The Essential Guide to Donation Page A/B Testing

Table of Contents Introduction What is A/B testing? A/B testing lingo Why should you run donation page A/B tests? What can you A/B test? How do you...

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5 min read

The Nonprofit Guide to Optimizing Donation Page Load Time

Nonprofits rely heavily on online donations for funding their initiatives, making the performance of their donation pages crucial.

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3 min read

What is a Nonprofit Donation Page?

What this article covers What is a nonprofit donation page? The Anatomy of a donation page The donation page header Your nonprofit's distinct value...

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3 min read

PCI Compliance for Nonprofits

A note regarding recent updates to PCI Compliance Standards: As of April 1st, 2024, a new version of PCI Compliance standards, dubbed PCI DSS 4.0,...

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