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Digital Fundraising Resources

Katelyn Baughan

Katelyn Baughan is a passionate nonprofit email consultant dedicated to empowering organizations to harness the power of email marketing for fundraising success. With a strong background in digital fundraising, Katelyn has managed multi-million dollar campaigns for leading nonprofits, witnessing firsthand the transformative impact of strategic email communications. Driven by her love for email marketing and its potential to inspire generosity, Katelyn founded her own consultancy, KB Digital, in 2018. This venture has allowed her to collaborate with renowned nonprofit clients such as National Geographic, The Trevor Project, UNHCR, The Cancer Research Institute, and The National Breast Cancer Foundation, while also providing the flexibility to spend more quality time with her family. Katelyn has a B.A. in Communication from The University of Maryland and a Digital Marketing Certificate from Georgetown University. She also has certifications in email marketing from Mailchimp and Hubspot, is certified in advanced Google Analytics, Adwords, and inbound marketing from HubSpot. Through her work, Katelyn combines her passion for making a difference with her deep understanding of email marketing strategies to help nonprofits maximize their fundraising potential and achieve their missions. To learn more about Katelyn and her impactful work, visit katelynbaughan.com.

4 min read

Harnessing the Giving Season: How to Turn New Donors into Lifelong Supporters

The end of the year is a magical (and stressful) time for nonprofits. It’s the season of giving, and many generous people are making their first-ever donations. The real challenge is transforming these first-time donors into dedicated supporters who...

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4 min read

12 Marketing Hacks to Maximize Donations this Year-End

As the year draws to a close, nonprofits everywhere are gearing up for one of the most critical times in the fundraising calendar. The year-end...

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6 min read

Mastering the Planning Phase of Year-End Campaigns

Year-end campaigns that fall short aren’t because the graphics aren’t pretty, or the theme isn’t catchy, it’s usually because they aren’t planned...

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3 min read

Countdown to End of Year: Start Planning Now!

As the end of the year approaches, many nonprofits find themselves in a frantic rush to execute their end-of-year (EOY) campaigns effectively. This...

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3 min read

Crafting Loyalty: 3 Email Marketing Tips to Secure Monthly Donors for Your Nonprofit

In the ever-evolving landscape of nonprofit fundraising, creating a consistent and predictable revenue stream is everything. Monthly donors, often...

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2 min read

The Secret to Raising More: Create a Monthly Donor Program

Nonprofit marketers and fundraisers all have one thing in common – they’re wearing way too many hats and are doing it all on a tight budget.

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4 min read

How to Launch a Successful Monthly Giving Program

If you’re anything like me, you’re willing to pay a little bit of money to make your life a lot easier.

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