Skip to the main content.
Product Spotlight

Screenshot 2025-01-22 at 1.55.07 PM

Donation Page A/B Testing

Use no-code tools to quickly build donation page variants, launch A/B tests, and get clear results that help you drive more donor conversions with a single platform.

The essentials

Donation page basics

New to online donation pages for your nonprofit? Start here.

Donation page A/B testing manual

Donation page A/B testing - no science degree needed.

Optimizing donation page load times

Keep your donation page loading fast - and drive higher conversions.

Recent

Post Hero Image - Adam-2

Small Shifts, Big Impact

Big wins don’t come from giant leaps—they come from stacking small, intentional steps and the power of 1% improvements can revolutionize the impact a mission has.

Digital Fundraising Blog

group of kids smiling toward the camera

2 min read

Want to Motivate Donors? Show Them Results

There’s at least one thing we know for sure about the human brain. Our reactions and choices are heavily influenced by our basic needs for food, water, sleep, and shelter. Another big influence is rooted in our reward system. It’s been...

Read More
man leaning over a computer writing a noncash appeal email in an office

3 min read

How Can You Create the Perfect Noncash Appeal for Giving Tuesday?

Most nonprofits shy away from asking donors to give a second gift just weeks after their first donation. They fear their current donors will get...

Read More
woman using technology while sitting on her bed

2 min read

Technology Is the Bridge Between Donors and Their Favorite Causes

Technology and people are inseparable today. That seems obvious, of course. We’re all so accustomed to the myriad of ways technology influences our...

Read More
man looking at a tablet while talking with a coworker about ab testing for nonprofits

3 min read

What Is A/B Testing and How To Use It for Your Nonprofit's Success

You have an idea of the message you want to send out about your next campaign, but don’t know if adding a picture or video would make it better or...

Read More
volunteers passing out water bottles outdoors at a shelter

2 min read

Donors Want to Feel Connected

The busier and more crowded our lives become, the greater the gap between what remains important to us and all the other things seeking our...

Read More
person holding a phone screen displaying social media fundraising app icons

6 min read

Your Guide to Social Media Fundraising for Nonprofits

Social media for nonprofits is a vital part of any fundraising strategy. It’s not only a great way to spread awareness about your cause, but also...

Read More
two young women sitting and watching a video on a phone

3 min read

The Importance of Plugging into the Donor Lifecycle

On a daily basis, we all see how businesses in the for-profit world build relationships with consumers by addressing the interests, lifestyles, and...

Read More
millennials working together around a table

3 min read

Why Younger Donors Aren’t Donating Their “Stuff”

We all know the importance (and difficulty) of connecting with younger donors, but there might be some very simple things your organization can do to...

Read More
woman smiling while holding a phone

2 min read

Why Should NPOs be Donor-Centric?

While it may not be “news,” recent data on giving in America paints a troubling and persistent trend. Reports show that fewer than half of American...

Read More
three people helping load canned foods into a box

2 min read

5 Steps to a Successful Giving Tuesday 2022 Campaign

Giving Tuesday is a can’t-miss opportunity. It is – quite literally – a worldwide effort to raise money for worthy causes while amplifying the good...

Read More
woman standing outside looking at her phone

4 min read

How Can We Break Out From the 2% Dilemma?

Nonprofits have had little success solving the so-called “2% dilemma.” As you see in the graphic below, the total amount of giving in the U.S. has...

Read More
woman handing a box of food to another woman in a car

2 min read

What Is the International Day of Charity?

On a weekend that is typically known for Labor Day, September 5 also holds another special meaning that affects people across the globe.

Read More