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Donation Page A/B Testing

Use no-code tools to quickly build donation page variants, launch A/B tests, and get clear results that help you drive more donor conversions with a single platform.

The essentials

Donation page basics

New to online donation pages for your nonprofit? Start here.

Donation page A/B testing manual

Donation page A/B testing - no science degree needed.

Optimizing donation page load times

Keep your donation page loading fast - and drive higher conversions.

Recent

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Small Shifts, Big Impact

Big wins don’t come from giant leaps—they come from stacking small, intentional steps and the power of 1% improvements can revolutionize the impact a mission has.

Digital Fundraising Blog

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Recurring Donations Are the Key

As a quick exercise, think about if you had 100 people give to your nonprofit one time. While that may be 100 more people than you had before, what if they never gave to your nonprofit again?

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Is Your Average Gift Too High? Questions to Ask About Donor Retention

As a nonprofit, it should always be celebrated when you receive a major gift. Whether it’s in monetary form or through a noncash gift, a large...

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Personal Touch in a Digital Age

Welcome to another edition of Connected Giving. We continue to receive great responses to this magazine and we’re excited about the momentum of...

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One Thank You at a Time

It’s only two words, two syllables, and takes less than a second to say, but it comes with a deeper meaning and heartfelt expression of gratitude. It...

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Not "Either/Or" but "Both/And"

Like SAFE, you probably have your own collection of stories to tell. As SAFE has shown, their ability to have each donor engagement lead directly...

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Modernize Donor Giving Experiences to Increase Conversion Rates

The future of giving is a world where online donation is easy. If your storefront is old and run-down, it may be repelling the very donors you want...

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The future of giving starts with iDonate’s Connected Giving platform.

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Brand Consistency

When a brand is consistent in how it looks; the message it conveys; how it makes people feel; and what it delivers day in and day out; people know...

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Make the Most of Corporate Matching Gifts

iDonate utilizes the great work of Double the Donation for the corporate matching gifts option on our giving forms. Their technology allows your...

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What Does Being Donor Centric Mean? How to Maximize Online Donations

Donor centricity is the principle that is first in line for building a Connected Giving experience. Your end goal is to increase online donations....

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Be Intentional With Your Audience For Better Retention

In recent years, technology — and more specifically, the internet — has helped savvy online businesses make money from low-demand items. One of the...

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