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Nonprofit Donation Page Basics: How to Optimize for More Donations
Why Your Donation Page Matters More Than You Think Imagine this: a potential donor clicks through to your nonprofit’s donation page, ready to support...
A/B Testing
14 min read
The Essential Guide to Donation Page A/B Testing
Table of Contents Introduction What is A/B testing? A/B testing lingo Why should you run donation page A/B tests? What can you A/B test? How do you...
3 min read
What Is A/B Testing and How To Use It for Your Nonprofit's Success
You have an idea of the message you want to send out about your next campaign, but don’t know if adding a picture or video would make it better or...