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Donation Page A/B Testing

Use no-code tools to quickly build donation page variants, launch A/B tests, and get clear results that help you drive more donor conversions with a single platform.

The essentials

Donation page basics

New to online donation pages for your nonprofit? Start here.

Donation page A/B testing manual

Donation page A/B testing - no science degree needed.

Optimizing donation page load times

Keep your donation page loading fast - and drive higher conversions.

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How to Nail Your 2025 Nonprofit Planning

It's never too late to plan your nonprofit’s success - Explore top strategies, tools, and tips for 2025 digital fundraising planning.

Digital Fundraising Blog

Digital Fundraising

2 min read

Crack the Code: Key Metrics to Supercharge Your Year-End Fundraising Results

As the calendar turns, nonprofit marketers everywhere are (hopefully) taking a much-needed break and reflecting on their end-of-year fundraising...

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4 min read

5 Steps to Map Your 2025 Donor Journey

Happy New Year! I’m thrilled to be joining the iDonate guest writer squad in 2025. Each month, I’ll dive into a different topic related to digital...

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6 min read

Nonprofit Donation Page Basics: How to Optimize for More Donations

Why Your Donation Page Matters More Than You Think Imagine this: a potential donor clicks through to your nonprofit’s donation page, ready to support...

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4 min read

The Essential Guide to Google Analytics + Google Tag Manager for Nonprofits

In the world of digital fundraising, every click, page visit, and every donation tells a story.

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4 min read

Harnessing the Giving Season: How to Turn New Donors into Lifelong Supporters

The end of the year is a magical (and stressful) time for nonprofits. It’s the season of giving, and many generous people are making their first-ever...

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4 min read

12 Marketing Hacks to Maximize Donations this Year-End

As the year draws to a close, nonprofits everywhere are gearing up for one of the most critical times in the fundraising calendar. The year-end...

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5 min read

How Donation Page Load Times Can Make or Break End-of-Year Giving Success

As the end of the year approaches, nonprofits are gearing up for one of the busiest and most critical fundraising seasons: the year-end giving push....

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Learn 7 key ways your nonprofit can use text during the end-of-year giving season.

6 min read

7 Tips for Texting Donors During Giving Season

Your nonprofit organization should send text messages to donors this holiday season. You can reach people where they’re at, and it’s an incredibly...

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3 min read

Countdown to End of Year: Start Planning Now!

As the end of the year approaches, many nonprofits find themselves in a frantic rush to execute their end-of-year (EOY) campaigns effectively. This...

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4 min read

Digital Continuity: The Missing Piece to Year-End Fundraising Success

As we approach the giving season, nonprofits everywhere are ramping up their digital fundraising efforts. But here’s one of the giving season tips...

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A nonprofit's guide to surviving the end of year giving push.

7 min read

The Nonprofit’s Guide to Surviving the End of Year Giving Push

End-of-year giving, also known as the giving season, is a vital time for nonprofits, running from Thanksgiving through December. This tradition,...

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