1 min read

Intentional & Relevant

Connected Giving orgs intentionally deliver high-touch content, prompts, and responses when relevant. Not just anyone is a viable target donor for...

2 min read

Why You Should Care About P2P Fundraising

If you want to be hip with the lingo, P2P stands for peer-to-peer fundraising—a phenomenon that raises billions of dollars each year. We see P2P in...

6 min read

The Mission Is Clear And Never-Ending—To Feed And To Serve The Hungry

No matter the need, no matter the cause, no matter the person, the driving force behind Midwest Food Bank and its efforts to help end world hunger...

One-Time Donations Are Costing You

For every $1 donated, it likely cost you anywhere from $0.50 to $1.50 to attract new donors. And there’s ZERO guarantee that $1 will be repeated in...

2 min read

Imagine What You Could Do If Your Fundraising Machine Was Always On

Marketers and development officers, some of the most creative and amazing people in the nonprofit industry, are tasked with increased fundraising...

1 min read

Cultivating Donor Loyalty

Thank you for taking a look at our third issue of Connected Giving. We’ve received tremendous response to this magazine, and we’ll continue to enrich...

6 min read

Transforming to Digital First

As nonprofits and ministries enter the COVID era of fundraising, where digital has moved from the “we’ll get to it at some point” pile right to the...

1 min read

The Power of Partnerships

This month’s issue features another incredible organization, Midwest Food Bank. Midwest is comprised of 10 locations around the country, one in...

1 min read

Let's Get Connected

Welcome to the first issue of our magazine, Connected Giving. We’re thrilled to bring Connected Giving to you each month, highlighting some of our...

1 min read

Six Connected Giving Principles

The cost of attracting new donors is expensive. Despite the widespread emphasis on attracting new donors, the most valuable part of an interaction...