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Donation Page A/B Testing

Use no-code tools to quickly build donation page variants, launch A/B tests, and get clear results that help you drive more donor conversions with a single platform.

The essentials

Donation page basics

New to online donation pages for your nonprofit? Start here.

Donation page A/B testing manual

Donation page A/B testing - no science degree needed.

Optimizing donation page load times

Keep your donation page loading fast - and drive higher conversions.

Recent

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Small Shifts, Big Impact

Big wins don’t come from giant leaps—they come from stacking small, intentional steps and the power of 1% improvements can revolutionize the impact a mission has.

Digital Fundraising Blog

Nonprofit Innovation

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Technology Is the Bridge Between Donors and Their Favorite Causes

Technology and people are inseparable today. That seems obvious, of course. We’re all so accustomed to the myriad of ways technology influences our...

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The Importance of Plugging into the Donor Lifecycle

On a daily basis, we all see how businesses in the for-profit world build relationships with consumers by addressing the interests, lifestyles, and...

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4 min read

How Can We Break Out From the 2% Dilemma?

Nonprofits have had little success solving the so-called “2% dilemma.” As you see in the graphic below, the total amount of giving in the U.S. has...

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Break Through With an Experimentation Mindset

In the for-profit world, businesses of all kinds, in virtually every industry, know that the only way to create relationships that lead to long-term...

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3 min read

iDonate 2.0: Make Giving Simpler for Your Organization

Giving needs to be simple for the donor, and management of the giving process needs to be simple for the organization. Like most things,...

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3 min read

Innovation Is the Shortest Route To Sustainable Growth

Innovation is an essential ingredient of any successful growth strategy. When we survey the for-profit world, we see innovation acting as a catalyst...

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