5 min read
7 Ways the Next Generation of Giving Will Look Dramatically Different
The challenges today’s nonprofit leaders face are well documented — from the persistent hurdles to acquiring new donors to issues of retention....
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5 min read
The challenges today’s nonprofit leaders face are well documented — from the persistent hurdles to acquiring new donors to issues of retention....
2 min read
There’s at least one thing we know for sure about the human brain. Our reactions and choices are heavily influenced by our basic needs for food,...
2 min read
Technology and people are inseparable today. That seems obvious, of course. We’re all so accustomed to the myriad of ways technology influences our...
2 min read
The busier and more crowded our lives become, the greater the gap between what remains important to us and all the other things seeking our...
3 min read
On a daily basis, we all see how businesses in the for-profit world build relationships with consumers by addressing the interests, lifestyles, and...
2 min read
While it may not be “news,” recent data on giving in America paints a troubling and persistent trend. Reports show that fewer than half of American...
4 min read
Nonprofits have had little success solving the so-called “2% dilemma.” As you see in the graphic below, the total amount of giving in the U.S. has...
4 min read
In the for-profit world, businesses of all kinds, in virtually every industry, know that the only way to create relationships that lead to long-term...
3 min read
If there’s a key marker of where nonprofits stand today in terms of making progress in their fundraising, it’s the figure of 2%. That’s the...
2 min read
No one would set off on a vacation to someplace they know nothing about without first doing some research. Otherwise, they risk squandering their...
3 min read
Evidence supporting the critical importance of investing in the donor experience has never been more apparent. Most NPOs, however, are not acting on...
3 min read
Innovation is an essential ingredient of any successful growth strategy. When we survey the for-profit world, we see innovation acting as a catalyst...
2 min read
Donors are consumers first. As consumers, they receive a steady stream of marketing and sales messages, not all of which grab their attention. The...
4 min read
Every NPO aspires to create a donor base that is recurring and sustainable. Nonprofits don’t close the loop well, which is why 75%-80% of donors...
2 min read
If there’s one hurdle the majority of nonprofit organizations (NPOs) continue to struggle with, it’s the persistent absence of a comprehensive...
1 min read
Welcome to another edition of Connected Giving. We continue to receive great responses to this magazine and we’re excited about the momentum of...
1 min read
Welcome to another edition of Connected Giving. We love showcasing the incredible work of our customers and we’re excited about the response this...
1 min read
Thank you for taking a look at our third issue of Connected Giving. We’ve received tremendous response to this magazine, and we’ll continue to enrich...
1 min read
This month’s issue features another incredible organization, Midwest Food Bank. Midwest is comprised of 10 locations around the country, one in...
1 min read
Welcome to the first issue of our magazine, Connected Giving. We’re thrilled to bring Connected Giving to you each month, highlighting some of our...
1 min read
The cost of attracting new donors is expensive. Despite the widespread emphasis on attracting new donors, the most valuable part of an interaction...