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Giving Tuesday Series Winning Key #3: Peer-to-Peer Fundraising

This is the third installment in our 5 Keys to a Winning Giving Tuesday Strategy series (Read our first key here). Why Peer-to-Peer? Following the hype of heavy consumerism days Black Friday and Cyber Monday, #GivingTuesday is a breath of fresh air for many people. They get excited about the opportunity to GIVE for a change. With so many nonprofits competing for donations during that 24-hour period, the well-known advantages of word-of-mouth marketing are especially important. If someone wants to give but doesn’t have a favorite charity, they’re likely to be influenced by their ...

Upgrade Your Year-End Fundraising with Matching Gifts

As the months get colder, year-end fundraising efforts are heating up! All organizations know that there is no force more powerful for increasing donations than the holiday spirit. As the end of the year approaches, Giving Tuesday and tax season loom just around the corner, ...

NIO SUMMIT: 13 Takeaways That Will Make You Wish You Were There

Several of our team traveled to Nonprofits Innovation and Optimization Summit (NIO) in San Antonio, Texas, last month and were amazed at the year-over-year growth of this valuable conference. With more than 400 in attendance and 18 speakers, it’s clear that nonprofits are ...

Giving Tuesday Series Winning Key #2: Matching Donations

This is the second installment in our 5 Keys to a Winning Giving Tuesday Strategy series (Read our first strategy here). Matched Donations, An Unmatched Opportunity Your very first priority in preparing for #GivingTuesday should be to secure matching donations. Throughout the year, integrating corporate matching into your giving form through platforms like Double the Donation is an effortless way to lift revenue. But for #GivingTuesday, matched funds provide an unparalleled opportunity. Fundraisers know that creating a sense of urgency is always valuable when it comes to encouraging ...

Giving Tuesday Series Winning Key #1: Start Small.

For nonprofits that haven’t yet taken a deep dive into the phenomenal fundraising experience that is #GivingTuesday or just don’t have a clue where to start, we know it can seem overwhelming. Although #GivingTuesday will be here in just 11 weeks, we’re not trying to ...

How Alabama Baptist Children's Homes Won Giving Tuesday

This heavily researched buyer’s guide contains research gleaned from hundreds of nonprofits and giving systems. ...

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What’s Your Why: Strategic Storytelling for Nonprofits

Learn the five elements that help your brand’s story resonate with donors.